NZ Freephone: 0800 274 3673

Staff Profiles

Nicola – aka Boss No 2

Nicola’s experience in the world of textiles is very extensive from spinning to everything creative. She started her journey with the Ashford team at the cold face of the business (Ashford Craft Shop) in 1992 and continued to develop her skills to leave the Ashford team as Australasian Sales Manager in 2010 to own and operate her ultimate dream – Ashford Craft Shop

Pauline and Nicola spend a lot of time together in developing, searching and creating new ideas for you all to enjoy…Ashford Craft Shop is a busy place to be.

Nicola has also developed her own hand-dyed range of yarns that are becoming increasing popular, so her time is sometimes spent outside the store to develop and promote her product, leaving her wonderful team to take care of you all.

She welcomes you all to come and visit the Ashford Craft Shop including our website for your on-line shopping experience.


Our pattern and yarn addict and believe us that’s true!

Pauline has been part of the team since 2013….and is staying until she retires

Often found lurking in the shop creating ways to accommodate more & more yarn… and anything knitting.

Chief question solver to help with those difficult questions ….may be found scouring the online sources as well. She has developed new skills while she has been here, so she can help with most questions including weaving, felting and dyeing

Manages the shop when Nicola is AWOL.


She is our Ashford guru. She started her training with Ashford by knitting their sample garments and then by taking calls and making orders for the Australasian market until we stole her in 2011

She also knits, weaves, spins and can do anything, so her knowledge is very broad across the craft range.

Her other passion in life is her bowls, catering and her beloved Highlanders (NZ Rugby team) who she supports right down to her fingertips

Rose is our weekend girl, so the boss can have her time off.

Niki – aka Boss No 1

Niki is Nicola’s husband and is part of the team, helping with administration and HR.

He is a farmer who helps the family farm a 2000 acres arable enterprise for the last 30 years and some day would like to be here in the shop to help and experience the world of retail

Loves to come and chat with his staff and customers, so it’s treat when he’s in-store

Lois – aka Shop Nana & Mum

Mum has been knitting since before we can remember… She’s the boss of all things craft

She would love to retire, but we just can’t do without her and she helps us with any extra hours and loves to chat and help our customers.

Great at knitting the shop samples and leads her hand to anything including keeping the garden beautiful for our guests and visitors.

Covid-19 Update
Due to our Covid-19 Government Lockdown, we are not classed as an essential service, so we are currently unable to process and dispatch any orders.
However when this is all over, we will be back in action and happy to help with any orders placed on our website.
Be kind, be safe and keep well…from all the Ashford Craft Shop Team Dismiss